Gross Margin

Gross Margin – Increasing your Business Margin   Simply stated, Gross Margin is the value of sales less the total cost of the product or service sold. GM is a critical number for any business. Frequently expressed as a % of Sales it can vary widely between industries. How do you go about increasing your… Read more »

Sonoma County Business Sale Tsunami

In B2B CFO’s The Exit Strategy Handbook, we provide statistics that reflect an upcoming “tsunami” of businesses that will need to transition to new ownership over the next 20 years.  We estimate that 378,000 businesses, on average, will hit the market annually over the next 20 years. Our conclusions are based on census data showing there… Read more »

How to Limit Your Business Valuation in 3 Easy Steps

We at B2B CFO® talk often about how to increase your business valuation.  Maybe it’s time we talk about common ways that small and medium sized business (“SMB”) owners unwittingly sabotage their company’s value. Focus on Tax Avoidance. Sure, we all love to minimize tax.  Some methods are perfectly legitimate and will not affect your… Read more »